British culture is quickly becoming Islamic culture.
Yesterday, we saw the emergence of the UK’s first ever London Modest Fashion Week, set up by UK-based company Haute Elan, which took place in the iconic Saatchi Gallery. Featuring more than 40 brands from around the world, London Modest Fashion Week is far from Muslim exclusive but simply adheres to our values – or anyone from any faith looking for a more demure look.
UK high streets are also buying into the trend with Debenhams soon to become the first major UK department store to sell hijabs as part of a new range of Muslim clothing. The selection will offer tops, dresses, jumpsuits, kimono wraps, caps, hijab pins and headscarves. London-based clothing brand Aab, which is behind the line, describes itself as selling “contemporary modest wear” for women.
It’s important to note that while getting modest fashion on the high street is a victory for Muslim women, it’s not just for us. Over the years we have seen many celebrities sporting the trend, even on the red carpet. For example, at this year’s Grammy Awards, singer Adele wowed audiences in an olive green, floor-skimming Givenchy Haute Couture gown, with a checkered bodice and delicate beaded sleeves. The dress hails from the autumn/winter 2016 collection, which featured no sleeves – however, Adele’s customisation added long sleeves for a touch of elegance.
Women have fought so long to wear all kinds of clothes.
And now hijabs are being promoted as “modest” clothing for women?