Donald Trump may just be America’s biggest troll ever.
On the day of the first presidential debate, Trump has launched a Snapchat filter for smartphones that calls out Hillary Clinton as being a crook.
Donald Trump is looking to seize on the excitement surrounding Monday night’s first presidential debate with a pair of Snapchat filters that will be available nationwide.
The first ad, which will go live at midnight Monday marks debate day with art of exploding fireworks and the marquee “Donald J. Trump vs Crooked Hillary.” According to a source familiar with the buy, it will be live for most of Monday before being replaced during the debate with a surprise filter without a Clinton attack.
The Republican nominee has invested aggressively in digital ads on Facebook, Snapchat, and other platforms—primarily as a fundraising tool. But Trump, who is looking to refocus his message around being a ‘change candidate’ in Monday’s debate, is also looking to capitalize on younger voters’ frustrations with Hillary Clinton’s candidacy.
Is this genius or what?!