Ezekiel Elliott of the Dallas Cowboys jumped into the over sized Salvation Army pot beyond the end zone after scoring a touchdown against the Buccaneers yesterday.
Nothing like a Zeke being dropped into one of our kettles! @EzekielElliott @dallascowboys https://t.co/8DgRVvk0Xn https://t.co/oXMfsj8RnI
— Salvation Army USA (@SalvationArmyUS) December 19, 2016
One ESPN reporter sneered at the move but the Salvation Army responded perfectly.
The Blaze reports:
Salvation Army gives perfect response to reporter who ripped Ezekiel Elliott’s epic TD celebration
The Dallas Cowboys emerged victorious against the Tampa Bay Buccaneers on Sunday night, and a touchdown celebration during the nationally televised game sparked controversy on social media.
During the second quarter, when Cowboys running back Ezekiel Elliott scored a go-ahead touchdown, he ran over to the giant Salvation Army kettle and jumped inside of it.
The Salvation Army is an international Christian charitable organization that works to feed and clothe those in need around the world, as well as help those working to rehabilitate themselves as they recover from addiction. Using the celebration, which had resulted a penalty for unsportsmanlike conduct, to gain exposure to their cause, the Salvation Army also tweeted out:
Zeke made an important contribution for the @dallascowboys tonight. Can you contribute to the millions in need? https://t.co/zwJrWxPYLj pic.twitter.com/12zBHxczIz
— Salvation Army USA (@SalvationArmyUS) December 19, 2016
Here’s the exchange that followed:
Not subtle. Salvation Army using Elliott now to ask for your money. https://t.co/KRj49Y08t6
— Darren Rovell (@darrenrovell) December 19, 2016
@darrenrovell Our goal is to serve 58 million meals in the U.S. this year. No time to be subtle.
— Salvation Army USA (@SalvationArmyUS) December 19, 2016
Awesome!
